Saturday, August 14, 2010
Thursday, August 12, 2010
Google Flops & Failures - The Failed Google Graveyard | WordStream
Google Flops & Failures - The Failed Google Graveyard | WordStream: "Google Flops & Failures - The Failed Google Graveyard
Facebook Adds the Open Graph to iOS Developer Toolkit
Facebook Adds the Open Graph to iOS Developer Toolkit: "Facebook Adds the Open Graph to iOS Developer Toolkit
Facebook is continuing its push to spread Open Graph to every corner of the web (including mobile) with a new version of the Facebook SDK for iOS.
The new SDK (software development kit) gives iPhone, iPad and iPod touch developers easier access to Facebook’s massively ambitious Open Graph API. Launched at Facebook’s F8 conference earlier this year, the Open Graph protocol makes it easier for third-party websites to integrate Facebook functions onto their webpages, most prominently the now-ubiquitous “Like” button.
The new devkit comes with a second major addition: support for Facebook OAuth 2.0. It replaces Facebook Connect, which is being phased out in favor of the OAuth open standard.
The Facebook SDK for iOS brings that functionality to millions of iOS devices, but the SDK is really for the iPhone and iPad apps that want to beef up their social functionality. Three months ago, the social network launched the Facebook SDK for Android, which brought the same features to Android app developers.
- Sent using Google Toolbar"
Facebook is continuing its push to spread Open Graph to every corner of the web (including mobile) with a new version of the Facebook SDK for iOS.
The new SDK (software development kit) gives iPhone, iPad and iPod touch developers easier access to Facebook’s massively ambitious Open Graph API. Launched at Facebook’s F8 conference earlier this year, the Open Graph protocol makes it easier for third-party websites to integrate Facebook functions onto their webpages, most prominently the now-ubiquitous “Like” button.
The new devkit comes with a second major addition: support for Facebook OAuth 2.0. It replaces Facebook Connect, which is being phased out in favor of the OAuth open standard.
The Facebook SDK for iOS brings that functionality to millions of iOS devices, but the SDK is really for the iPhone and iPad apps that want to beef up their social functionality. Three months ago, the social network launched the Facebook SDK for Android, which brought the same features to Android app developers.
- Sent using Google Toolbar"
Seth's Blog: Foundation elements for modern businesses
Seth's Blog: Foundation elements for modern businesses: "When you sit down to dream up a new business, you can imagine a world without constraints. Or you can choose to build in fundamental pieces that will make it more likely your idea will pay off.
Here are some fundamental pieces of most new successful businesses. The goal is to build these elements into the very nature of the business itself, not just to tack them on. For example, the Scotch tape people at 3M can't do #5, because of the structure of retail distribution and the way they mass produce and can't track who is buying what.
You can live without some of these, but go in with your eyes open if you do:
1. Build in virality. Consider: Groupon.
2. Don't sell a product that can be purchased cheaper at Amazon.
3. Subscriptions beat one-off sales.
4. Try to create an environment where your customers are happier when there are other customers doing business with you (see #1).
5. Treat different customers differently.
6. Generate joy, don't just satisfy a need for a commodity.
7. Rely on unique individuals, not an easily copyable system.
8. Plan on remarkable experiences, not remarkable ads.
9. Don't build a fortress of secrets, bet on open.
10. Unless there's a differentiating business reason, use off the shelf software and cheap cloud storage.
11. The asset of the future is the embrace of a tribe, not a cheaper widget.
12. Match expenses to cash flow--don't run out of money, because it's no longer 1999.
13. Create scarcity but act with abundance. Free samples create demand for the valuable (but not unlimited) tier you offer.
14. Tell a story, erect a mythology, walk the walk.
15. Plan on obsolescence (of your products, not your customers).
- Sent using Google Toolbar"
Here are some fundamental pieces of most new successful businesses. The goal is to build these elements into the very nature of the business itself, not just to tack them on. For example, the Scotch tape people at 3M can't do #5, because of the structure of retail distribution and the way they mass produce and can't track who is buying what.
You can live without some of these, but go in with your eyes open if you do:
1. Build in virality. Consider: Groupon.
2. Don't sell a product that can be purchased cheaper at Amazon.
3. Subscriptions beat one-off sales.
4. Try to create an environment where your customers are happier when there are other customers doing business with you (see #1).
5. Treat different customers differently.
6. Generate joy, don't just satisfy a need for a commodity.
7. Rely on unique individuals, not an easily copyable system.
8. Plan on remarkable experiences, not remarkable ads.
9. Don't build a fortress of secrets, bet on open.
10. Unless there's a differentiating business reason, use off the shelf software and cheap cloud storage.
11. The asset of the future is the embrace of a tribe, not a cheaper widget.
12. Match expenses to cash flow--don't run out of money, because it's no longer 1999.
13. Create scarcity but act with abundance. Free samples create demand for the valuable (but not unlimited) tier you offer.
14. Tell a story, erect a mythology, walk the walk.
15. Plan on obsolescence (of your products, not your customers).
- Sent using Google Toolbar"
Subscribe to:
Posts (Atom)
